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  • Buyer Beware, Buying Foreclosed Properties

    Buying foreclosed homes requires uncommon patience and relentless resolve.  While the outcome could prove amazingly prosperous for you, the process itself can be a highly stressful and emotionally draining experience.   While there are exceptions, and these are very rare, banks generally do not play fair.  They act like the ...
    Posted to Real Estate Sales Tips (Weblog) by 185283 on June 16, 2011
  • Short-Sale, Not a Solo Venture

         A short- sale is a desperation effort to salvage as much of one’s financial life as possible when on the brink of disaster. But it is not a tool to be used by the ill-prepared or weak of heart. Statistics indicate that only about 20% of all short-sale applications are actually approved—most of them wind up in ...
    Posted to Real Estate Sales Tips (Weblog) by 185283 on May 12, 2011
  • Make closing a condition for working out their objection.

     Discussion:  If you do something for the prospect, make sure they give you something in return.  Use the words in this order:  “If I … will you ...?”  Ask them, “If I can (overcome their objection), will you (sign the listing today, sign the buyer brokerage agreement, place an offer, ...
    Posted to Real Estate Sales Tips (Weblog) by 185283 on August 12, 2009
  • Change the name of the objection word.

    Discussion:  Words are only words.  Replace their “objection” word with a synonym.  Change the word and you change the meaning.  If your prospect uses the word “worry”, when you repeat the objection to them, use the word “concern” to replace “worry.”  Prospect:  ...
    Posted to Real Estate Sales Tips (Weblog) by 185283 on July 28, 2009
  • Know your business—do your homework—be prepared.

    Discussion:  Before you meet with your prospects, research the applicable market.  Unless you have some good information to share, do not ask them to tell you about the neighborhood.  You may appear incompetent.  But if they just start talking, let them do it, and take good notes.  At a minimum, you should have a few ...
    Posted to Real Estate Sales Tips (Weblog) by 185283 on July 9, 2009