3 Options Realty, LLC

     If you have an impending need or strong desire to buy up, it may make good economic sense to sell, even in this down-market. The good news is that there has not been a better time to buy real estate—probably since the bottom of the Great Depression. The bad news is there has also not been a worse time to sell over ...

     A short- sale is a desperation effort to salvage as much of one’s financial life as possible when on the brink of disaster. But it is not a tool to be used by the ill-prepared or weak of heart. Statistics indicate that only about 20% of all short-sale applications are actually approved—most of them wind up in ...

     Nathan phoned me yesterday. He said he wanted me to help him sell his home in a short-sale. The first question I asked was if he was behind on mortgage payments. He said no, he was current. My next question was: “Then why do you want to sell short?”      He told me that his hours at work ...

 Discussion:  If you do something for the prospect, make sure they give you something in return.  Use the words in this order:  “If I … will you ...?”  Ask them, “If I can (overcome their objection), will you (sign the listing today, sign the buyer brokerage agreement, place an offer, ...

Discussion:  Words are only words.  Replace their “objection” word with a synonym.  Change the word and you change the meaning.  If your prospect uses the word “worry”, when you repeat the objection to them, use the word “concern” to replace “worry.”  Prospect:  ...

     Discussion:  If you want something, sometimes it helps to give something away first.  Connect people.  If you want business, give business away.  Give leads away to your prospects.  If you have a current client or customer that can use your prospect's products or services, connect them.  ...